Many people have heard about article marketing but do not really understand what it is. There are different ways article marketing can be used to help you.

Writing an informative article about something that is related to your website content, service, or product, then submitting it to article directories or content websites.

Because of the links in your author bio section or footer of the article, every article directory you submit to is linking back to you and this creates a lot of one-way inbound links that tramatically boost your website traffic, sales, and newsletter optins.

Submitting your articles is worth the effort. Those inbound links will definitely not hurt you and will help some, but the goal of submitting your article to all of those article directories is so that other Webmasters and Bloggers can find your articles.

Whenever a webmaster or Blogger uses your article in a website or Blog that is related to your content, product or service, then you are accomplishing a lot. Those are valuable one-way inbound links and will carry weight with search engines like Google.

Writing exclusive articles for high-traffic websites.

This is another way you can use article marketing to enhance your search engine rankings and link popularity as well as get traffic directly from those who read your article.

For this, you really need to polish your writing style. You need to write an informative article that is grammatically correct first of all. It needs to be 500 - 700 words.

You need to provide references for your facts and acknowledged quotes to support your theories or opinions. It will also help you illustrate that the information is correct. These types of articles require more research because they need to be accurate.

Once you have your article written, offer it as an exclusive article to just one high-traffic website where their topic is related to your content, products, or services. This article will be seen by many if it is accepted and you will see a direct result in the amount of traffic you get from just one article submitted to just one website.

I will offer one last way to use article marketing effectively. Writing the article as you would an exclusive article as mentioned above for another website and putting it into your own website.

Once you have the article written and posted into your website, take the link directly to the article page and start posting in forums and commenting on blogs that are related to the topic of your article. Use the link to that article page in your sig. line or as a reference if you find people discussing exactly what your article explains.

By using the article to help others, you will find they will want to see what else you have at your website. By linking it in your sig. line, you also increase link popularity for that page and for your website. Make sure that the rest of your website is linked from the page you put the article into and it can even help your website get crawled by the search engine spiders.

Article Marketing and How It Works

It is an estabilished fact that Article Marketing works by a large number of Internet Marketers in wide variety of niches. This has been repeatedly proven.  However, those who have not ever attempted article marketing tend to think that it is harder or more time consuming than it actually is.

At the end of the article, you include your 'resource box.' A resource box is simply information about the author, and it usually includes a link to the authors related website, a link to subscribe to a newsletter, and possibly even an email address to contact the author. If your article is ghost written, you are still the author.

Underneath the resource box, you type a statement giving others the right to reprint the article for free, as long as they don't change it and keep your resource box attached.  This allows others to help make your article viral.

Once the article is written, you should distribute it to as many article directories as you can find. It helps to also send the article to ezine publishers within your niche for consideration. You can find lists of ezines in the various ezine directories that are available on the Internet.

There is article-submission services that can be used to speed up submitting your article in. One example of this type of article submissin service is Content Crooner. There are also services that will manually submit your article to directories. This is highly recommended because many article directories do not allow and will not accept articles submitted by submissin service or a software.

Once you submit your articles to article directory and others begin using them, you'll enjoy a flood of free traffic that will come rolling in and it won't cost you a dime. You'll never have to rely on search engines for this free traffic and you won't be able to stop it even if you try